The right packaging for the modern consumer

Packaging not only needs to be suitable for a huge diversity of food and beverages, but also needs to reflect the lifestyle of the consumer. Brand owners are increasingly pushing the boundaries of conventional packaging in order to address the rapidly evolving eating and drinking habits across the globe. Increased convenience, longer shelf-life combined with freshness in taste, high visual shelf-appeal, right portion size and an active effort to minimize food waste while reducing packaging materials are key trends driving packaging design.
This technically exciting yet competitive business environment demands innovative solutions from raw material suppliers. Polypropylene (PP), polyethylene (PE) and polybutene-1 (PB-1) resins from LyondellBasell, based on world-class technologies, are the preferred materials used by converters and selected by brand owners in the production of rigid and flexible packaging because they can deliver cost advantages and excellent performance attributes.
Easy to open and reclose
The needs of the modern consumer are driving the future of packaging. At home or on the go, packaging that can be easy to open for single consumption or easy to open and reclose effectively for multiple uses is required for many different types of food products.
The broad range of LyondellBasell PB-1 Toppyl grades is designed to provide a constant, easy-opening force over a wide sealing temperature window. These products offer an optimal peelable force for a broad range of packaging applications and for different types of substrates: PE, PP and also non-polyolefin substrates. The Toppyl grades can be used in a dry blend with PE or to completely replace the sealing layer in a coextruded film.
Where transparency matters
Several research studies have demonstrated that consumers typically favor packaging that shows the product inside over those same items that do not offer this benefit.
The specialty PP Clyrell product portfolio from LyondellBasell addresses these specific market requirements in rigid and flexible packaging, where the combination of high transparency and low temperature impact strength is highly appreciated by customers.